
Maintain Existing Customer
By instituting a relationship with customers, hence, understand their behavior, context & foster the relationship

By instituting a relationship with customers, hence, understand their behavior, context & foster the relationship

With points, rewards, exclusive deals for cross and up selling and diverse portfolio.

Because loyalty program acts as a differentiator to attract new customers and give opportunity for cross selling.
Convince customers to stay with our brands because of their financial benefits: collected points, rewards and exclusive deals.
Keep engaging to improve brand experience and gain their emotional benefits: brand’s experience, satisfaction, loyalty.

Members Acquisition Rate
8x
Higher Members acquisition rate/year
> 45%
Active Members
> 70%
> 4x
2.5x
2x
The program has been continuously used as the main asset to attract more brand principle to join the ecosystem, including take over brands from other retailer
The program has been able to attract more strategic partnership in creating combine forces and do co-creation together
Member sales contribution & activeness has increase substantially which subsequently reduce the attrition rate. The retailer positioning is more prominent than the brand positioning in the market
The retailer continue to hold high market share and giving foundation to expand internationally in South East Asia. As a public company, the shareholders continue to acknowledge that the loyalty program is the most critical assets for the company to grow.
(FMCG, Fashions, Retails, Automotive, F&B)


International Exclusive Brands
Retail Store
Loyalty Members







Incorporated in 1995, MAP achieved phenomenal growth over the years culminating in its IPO in November 2004. MAP was voted Fortune Indonesia’s Most Admired Companies (Top 20) in 2012 and Forbes Indonesia’s Top 40 Companies in 2011.


Index Living Mall is a Thailand-based furniture retailer. For over 40 years Index Living Mall has been committed to creating a balanced living for all customers by delivering thoughtful, smart design solutions.


BricksActive is a LEGO Certified Store (LCS) in Indonesia under PT. MAP Aktif Adiperkasa, which has already established its offline retail in Indonesia, including the LEGO Store

